Ken Bone captivated America when he asked a question on energy policy during the second presidential debate. Now he's capitalizing on his newfound red-sweater fame with a t-shirt deal and an endorsement with Uber.
Bone launched his official shirt via Twitter on Wednesday, inviting America to "enter the #bonezone." His official shirt is available for one week only on the crowd-selling platform, Represent, costing $19.99 for a fitted tee and $34.99 for a pullover sweatshirt.
Ken Bone shirt tweet
Represent said on its website it charges a fee that covers raw material, production and delivery of each product. The designer chooses the selling price and keeps 100 percent of all profits. Bone's campaign had sold over 2,100 items as of Thursday afternoon.
Sunday's debate took place in front of uncommitted voters selected by the Gallup Organization. As such, Bone also tweeted his "decision" Thursday to use UberSelect's new service in St. Louis.
Ken Bone uberSELECT tweet
An Uber spokesperson told CNBC the company was "fascinated by Ken Bone's emergence onto the national stage," and partnered with him on the launch of UberSelect in St. Louis.
The spokesperson said the company was providing Bone with Uber credit for his role in the launch, and specified that it is not a long-term endorsement deal.
Bone and crowd-selling platform Represent were not immediately available for comment.
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